• Agenda-Based Selling

    Agenda-Based Selling
    Module 1 – Understanding and Aligning the Agendas of the Seller, the Buyer, the
    Buyer's Employer and the Seller's Employer
    Module 2 – Building Cost-Justification Arguments
    Module 3 – Agenda-Based Prospecting
    Module 4 – Conducting Pre-Sale Assessments
    Module 5 – Writing Cost-Justification Proposals
    Module 6 – Advanced Negotiation Techniques
    Module 7 – Generating Referrals
    Module 8 – Self-Management Strategies for Success